Social Media Strategist

Company Overview

At Admiral Media, we’re redefining the way brands capture attention in a fast-moving digital world. Our mission? To create outperforming online ads that shake the market and drive incredible results for our clients.

We’re looking for a visionary, hands-on, and fully remote Performance Creative Strategist to join our dynamic team. This is not just an “ideas-only” role: we want someone who can design themselves (graphic or motion), structure projects, and present bold creative strategies to clients with confidence.

For our clients aiming to succeed in the US we are looking for a US native who grew up in and understands the culture & diversity of the population. From social media trends to the current shift in the political landscape or religious aspects - you need to be able to craft creative concepts speaking to the diverse US audience.

Key Responsibilities

• Creative Strategy: Develop and execute a clear 3-to-6-month production roadmap to hit performance KPIs. Define angles, approaches, hooks, product USPs, and content plans.
• Project Management: Structure workflows, timelines, and deliverables, ensuring creative output is on time, high quality and aligned with the brief.
• Quality Assurance: You spot the tiny pixel error that nobody else can spot or the grammatical errors your graphic designer didn’t realize
• Bold Ad Concepts: Generate and pitch unconventional, high-performing ideas for mobile app UA campaigns across TikTok, Instagram, Facebook and more.
• Client Collaboration: Build strong relationships, understand brand identities, and translate them into creative solutions. Deliver persuasive presentations that excite and inspire.
• Copywriting: Craft compelling ad copy that resonates, engages, and converts.
• Design & Create: Contribute, when needed, with your own design skills (graphic or motion) to bring concepts to life.
• Trendspotting: Stay ahead of cultural and platform trends, identifying opportunities for viral, high-performance campaigns.
• Teamwork: Partner with creatives, UA managers, and media buyers to turn ideas into effective campaigns.

Required Experience & Skills

Hard Skills

• English Fluency: C2
• Paid Social Expertise: Track record of creating performance-focused creative for TikTok, Instagram, Facebook, YouTube, and more.
• Project Management: Strong organizational skills, able to put ideas into clear roadmaps and structured processes.
• Design Ability: Proven hands-on experience in graphic or motion design.
• Copywriting: Skilled at writing ad copy that grabs attention and drives action.
• Bold Thinking: Ability to craft original, daring ideas for mobile app ads that outperform benchmarks.

Soft Skills

• Detail-oriented and reliable in managing multiple projects under strict deadlines.
• Strong presentation and client communication skills — able to inspire and persuade with clarity.
• Creative problem-solver with empathy for client goals and challenges.
• Collaborative and proactive, thriving in fast-paced environments.

Bonus Points (we value a lot!)

• Experience with AI-powered creative tools to speed up workflows or explore new creative directions.
• Experience launching or managing viral campaigns.
• Passion for storytelling, visual design, or influencer marketing.