
Marketing & Content Coordinator [Agriculture]
Job Description
Posted on: June 18, 2025
Bring your grazing or soil science knowledge to a fast-growing team helping producers transform their land and operations — we’d love to hear from you.About Atlas Carbon & MaiaGrazing
Atlas Carbon’s purpose is to give graziers a new way to build and maintain the health of their pastures, profits and our planet. Our mission is to scale the adoption of resilient farming practices by providing practical tools, insights and support so graziers can be rewarded for their efforts. Our vision is a world where graziers play a leading role in improving global climate, food and economic resilience.
MaiaGrazing, one of Atlas Carbon’s flagship products, provides decision support tools for planned livestock-grazing to boost the health of the world’s grasslands, increase the sustainability of food production and reduce management risks for primary producers. MaiaGrazing is the supplier of data-driven livestock grazing management, based on proven regenerative agricultural science. We empower people to run profitable and ecologically responsible businesses that give back to the land and to the people who work it.
About the Role
This role is ideal for someone ready to take ownership of content execution across a growing brand portfolio. As Marketing & Content Coordinator, you’ll lead the creation and coordination of content across all our key channels - from social media and blog articles to email and website updates. You’ll be trusted to bring it to life with high-quality, on-brand content that resonates with our audience.
You’ll also support broader marketing activities, including events, webinars and general team coordination. It’s a great fit for someone who thrives on variety, has a strong connection to ag and wants to help tell the stories that matter in grazing and soil carbon.
Role & Responsibilities
- Lead the creation of written and visual content across key channels: website, blog, email and social media
- Write, edit and proof engaging copy that aligns with our brand tone, voice and target audience
- Manage and maintain the content calendar, ensuring consistency and alignment with broader campaigns
- Execute organic social media activity, including scheduling, posting and engaging with our audience
- Collaborate with internal teams to translate insights into compelling content
- Coordinate with external partners and designers on content production
- Repurpose long-form content (e.g. webinars, whitepapers, producer stories) into short-form formats for different channels
- Track and report on content performance using basic analytics tools to support optimisation
- Support the planning and execution of in-person and online events, including logistics and promotion
Your Experience
- A relevant tertiary qualification in agriculture, environmental science or a related field
- A solid understanding of livestock grazing and land management, with a strong interest in soil carbon and regenerative agriculture
- Strong writing skills and an eye for crafting engaging, on-brand content
- Some experience with social media platforms and marketing tools
- A self-starter mindset with energy, initiative and a willingness to get stuck in
- A desire to grow your skills and career in agriculture
- Experience using design tools like Canva or similar would be a bonus
Location
The ideal candidate would be located New South Wales or Queensland
Why Atlas Carbon?
✅ Flexibility: Work remotely from your chosen location.
🏡 Perks: Enjoy a work-from-home allowance.
📈 Growth: Benefit from learning and development opportunities.
🤝 Culture: Be part of a dynamic, passionate team that nurtures talent.
How To Apply
Only applications with a cover letter attached will be accepted. Please ensure you attach one to the same file as your CV, outlining what attracted you to this opportunity and why you would be a great fit.
Apply now
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