Graphic Designer

Graphic Designer

Reports to Director of Design & Conversion Rate Optimization

Job Title: Graphic Designer

Location: Remote USA, preferable in eastern time zone.

The Company: TrueLearn is an educational software company that focuses on empowering medical institutions and individual learners to maximize performance on high-stakes licensure exams by leveraging a suite of learning tools. The company is rapidly growing and continues to innovate its technology platform and portfolio of question banks to provide an unparalleled experience in the marketplace. This is an exciting time to join the growing TrueLearn team, given the significant growth we are experiencing.

Job Summary: TrueLearn is hiring a Graphic Designer to create high-impact digital assets for web, email, social media, and video. This role focuses on supporting B2C and B2B marketing initiatives through visually compelling, brand-consistent designs across many brands. Ideal candidates have strong digital design skills, experience with UI/UX principles, and proficiency in Adobe Creative Suite, Figma, and motion tools.

Duties and Essential Job Responsibilities:

• Provide creative design support across a variety of B2C marketing channels, including email, paid social, and organic social media.

• Create cohesive collateral, graphics, and landing pages to support various B2C marketing initiatives.

• Support B2B initiatives through designing graphics, conference collateral, digital white papers, and print collateral.

• Support the creation of video content, including short animations and product tutorial videos.

• Opportunity to collaborate on UI/UX design projects, with a focus on conversion rate optimization and A/B testing across multiple retail sites.

• Juggle and apply multiple brand guidelines consistently across all deliverables, while contributing to ongoing visual identity improvements.

• Conceptualize, design, and strategize user-centric solutions to enhance digital experiences and performance. • Coordinate cross-functionally with teams across distinct brands to deliver cohesive and high-impact creative assets.

• Organize design files, build and maintain asset libraries.

Skills & Qualifications:

• Strong visual design skills with a deep understanding of branding, typography, color, layout, and maintaining design consistency across channels.

• Experience applying and evolving brand guidelines to elevate visual identity across digital and print assets.

• Experience in eCommerce design with a strong grasp of UI/UX principles, conversion-focused design strategies, and product page design.

• Ability to identify user experience problems and propose thoughtful, visually compelling solutions — with or without A/B testing data.

• Enthusiastic about emerging technologies and AI-powered creative tools; actively seeks ways to improve efficiency and enhance design workflows.

• Proficient in tools such as Adobe Creative Suite, Figma, and Canva; familiarity with WordPress and light HTML/CSS editing.

• Familiarity with video editing and motion design tools (e.g., Adobe Premiere Pro, After Effects, or similar).

• Excellent time management and project coordination skills; able to manage multiple deadlines across cross-functional teams, and handle feedback.

• Positive, collaborative, and self-motivated with a strong sense of ownership and attention to details

Required Qualifications:

• 2-4 years of design experience

• Strong portfolio showing a range of work

• Ability to work in a fast-paced environment

The Perks:

• Highly Competitive benefits including medical, dental, vision

• Additional Benefits for Employees to opt into

• Retirement – 401K

• Self-regulated PTO

• Diverse, challenging, yet fun work environment

• Ability to influence how we do things and have a direct impact on our products.