Brand Designer – Startup Visual Identity

This opportunity is ideal for a creative Brand Designer passionate about shaping the visual identity of a new product-based brand. The project centers on developing a premium, culturally inspired, and cohesive brand presence that communicates quality, authenticity, and a refined yet approachable aesthetic. As an early-stage startup, the focus is on building a strong, enduring brand foundation that will resonate with discerning customers and set the tone for future growth. The role involves close collaboration to translate the brand’s vision into a compelling visual language, ensuring consistency across all touchpoints. Deliverables

• Design a primary logo with simple, versatile variations suitable for multiple applications
• Develop a cohesive color palette and recommend font pairings that reflect the brand’s values and positioning
• Create a basic brand direction or mini style guide to inform future design decisions
• Produce initial product design concepts and provide light packaging direction or mockups
• Present relevant samples of previous work and outline pricing or package options
• Provide an estimated timeline for project completion

Requirements

• Proven experience in brand identity, logo, and product design, preferably for startups or premium brands
• Strong portfolio demonstrating expertise in creating culturally inspired and refined visual identities
• Proficiency in industry-standard design software (e.g., Adobe Creative Suite, Figma)
• Ability to deliver clear, intentional, and cohesive design solutions aligned with brand strategy
• Excellent communication skills and responsiveness to feedback
• Ability to work independently and meet agreed deadlines
• Availability for potential follow-up work as the brand evolves

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