Rula is a pioneering organization committed to transforming mental healthcare by treating the whole person, recognizing that mental health is as vital as physical health. Our mission is to eliminate the stigma surrounding mental health and to foster a world where mental well-being is embraced as an essential part of life. We provide quality, evidence-based, and compassionate care aimed at empowering individuals to take control of their mental health and reach their full potential. As a remote-first company, Rula hires across most U.S. states, excluding Hawaii, and is dedicated to making a positive impact in the field of behavioral health through innovation and empathy.
About The Role
We are seeking a talented Brand Designer to join Rula’s Creative Studio team. This role is central to crafting clear, compelling, and trustworthy visual communications that connect Rula with employers, healthcare providers, and the individuals they serve. The Brand Designer will primarily focus on supporting B2B marketing initiatives by translating audience insights and strategic messaging into creative assets across campaigns, digital platforms, print, and events. Additionally, the role involves contributing to a variety of projects that shape the Rula brand’s presence as we strive to become the most trusted name in behavioral health. This is an exciting opportunity to influence how mental health care is perceived and accessed through powerful design.
Qualifications
- 5+ years of professional experience in brand, visual, or marketing design within an in-house team, agency, or freelance capacity.
- A portfolio showcasing strong design fundamentals such as typography, composition, hierarchy, and imagery across both digital and print mediums.
- Proficiency in Figma and Adobe Creative Cloud, including experience preparing files for digital delivery and print production.
- Experience collaborating with writers, marketers, and other designers, with the ability to present design concepts and incorporate feedback effectively.
- Ability to manage multiple projects simultaneously, communicate design decisions clearly, and maintain consistent quality within deadlines.
- Proven experience independently leading campaign design from brief to delivery, incorporating creative leadership feedback.
- Experience supporting B2B marketing, sales enablement, or partner marketing initiatives, including campaigns that address both business and consumer audiences.
- Experience in healthcare or related fields where clarity, trust, and sensitivity are paramount.
- Motion design or animation skills to bring brand concepts to life across digital campaigns and other touchpoints.
- Strategic use of AI tools to enhance design workflows and creative exploration while maintaining quality.
- Experience developing templates, asset libraries, or modular design systems that facilitate customization and efficient production.
- Translate audience insights and strategic messaging into innovative and effective visual designs for B2B marketing campaigns.
- Create compelling digital and print assets that clearly communicate brand values and foster trust.
- Collaborate closely with cross-functional teams including writers, marketers, and other designers to develop cohesive creative solutions.
- Manage multiple design projects concurrently, ensuring timely delivery and adherence to brand standards.
- Lead the design process from concept through production, incorporating feedback and refining creative output.
- Support the development and maintenance of brand guidelines and visual identity systems.
- Contribute to the evolution of the Rula brand to strengthen its market presence and recognition in behavioral health.
- 100% remote work environment with flexible hours to support work-life balance (U.S. based, excluding Hawaii).
- Transparent and competitive pay ranges applicable across the United States.
- Comprehensive health benefits including medical, dental, vision, life insurance, disability coverage, and FSA/HSA options.
- Access to a 401(k) retirement savings plan.
- Generous time-off policies, including two company-wide shutdown weeks annually for self-care.
- Paid parental leave for all parents, including birthing, non-birthing, adopting, and fostering parents.
- Employee Assistance Program (EAP) to support mental and physical health.
- Quarterly department stipends for team-building activities and in-person gatherings.
- Participation in community and employee resource groups that foster inclusion and belonging.
- Home office stipend for new hires and a monthly $50 stipend to cover internet or cell phone expenses.
- Wellness at Rula program featuring year-round initiatives and a $50 monthly wellness stipend.
Rula is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Our commitment to equity and inclusion is fundamental to our mission of making mental healthcare accessible and effective for everyone.
