Discover the Most Iconic Christmas Logo Transformations That Captivated Audiences
Creative Bloq•1 year ago•
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Discover the Most Iconic Christmas Logo Transformations That Captivated Audiences

Design Trends
christmas
logos
branding
design
marketing
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Summary:

  • Logos are key in showcasing brand moments during the festive season.

  • Some iconic campaigns, like John Lewis and Coca-Cola, do not change their logos.

  • Many brands still effectively incorporate Christmas elements into their logos.

Christmas Logos that Made a Splash

A logo is often the perfect canvas to showcase key moments in a brand's annual calendar, especially during the festive season. However, it's surprising to learn that some of the most memorable instances of Christmas marketing don't always involve a logo makeover.

While the John Lewis Christmas advert and Coca-Cola's holiday branding are famous for their impact, neither brand alters its logo for the season. This highlights that a revamped logo isn't always necessary to capture the festive spirit.

Nevertheless, many household names still make a significant impact by adding a Christmas twist to their logos.

Christmas Logos (Image credit: Tesco, M&S, Google, Meta, Unilever, Target. Font: Coolvetica. Design: Mabel Wynne.)

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