Graphic Designer (Performance Creative & Paid Social)

Join One of the Fastest-Growing Brands in E-Commerce Afina is an 8-figure DTC wellness brand and the #1 selling filtered showerhead brand on Amazon. We’re scaling aggressively across Meta, TikTok, Amazon, retail, and subscription—and we’re looking for a high-level Graphic Designer who knows how to create visuals that drive clicks, conversions, and revenue. This is not a traditional graphic design role focused on “pretty” creative. We care about:

• Performance
• Conversion rate
• Static ads that sell
• Direct-response design
• Creative testing

If you understand e-commerce, consumer psychology, and performance marketing, keep reading. This is a remote position The Role We’re hiring a Graphic Designer to create high-performing static creatives for Meta, TikTok, Instagram, Amazon, landing pages, email campaigns, product launches, and other growth channels. You’ll work closely with the growth, creative, and media buying teams to design ads and marketing assets that help scale customer acquisition and revenue. You should understand how to combine strong visual design with direct-response marketing principles. What You’ll Actually Do

• Design high-converting static ads for Meta, TikTok, Instagram, and paid social campaigns
• Create performance-focused creatives optimized for CTR, hook rate, and conversions
• Develop ad variations for rapid testing and iteration
• Design graphics for landing pages, email campaigns, Amazon listings, product launches, and promotional campaigns
• Collaborate with creative strategists, media buyers, and video editors to build winning campaigns
• Turn UGC, testimonials, reviews, and product benefits into compelling visual ads
• Research competitor ads and industry trends to identify winning creative styles
• Help maintain and evolve Afina’s visual identity across channels
• Use AI tools and modern creative workflows to improve speed and output

What We’re Looking For

• 2+ years of graphic design experience for DTC or e-commerce brands
• Strong portfolio of paid social ads and performance-focused creative
• Experience designing for Meta, TikTok, Instagram, and digital advertising
• Strong understanding of direct-response marketing and consumer psychology
• Ability to create clean, modern, conversion-focused designs
• Fast execution and ability to produce large volumes of creative
• Strong understanding of typography, hierarchy, and ad composition
• Experience with Photoshop, Illustrator, Figma, Canva, or similar tools
• Ability to take feedback and iterate quickly

Bonus Points

• Experience scaling creatives for 7-figure or 8-figure brands
• Experience in wellness, beauty, skincare, or consumer products
• Motion graphics or light animation experience
• Experience with Amazon listing design and infographics
• Familiarity with AI design tools and workflows
• Understanding of landing page design and CRO principles

What You’ll Be Measured On

• Performance of static creatives
• CTR and conversion improvements
• Creative testing output
• Speed of iteration
• Contribution to scaling paid social revenue

Why Join Afina?

• Join one of the fastest-growing brands in e-commerce
• High ownership and direct impact on growth
• Work on campaigns seen by millions
• Fully remote and flexible
• Competitive compensation and performance bonuses
• Fast-paced startup culture with zero bureaucracy
• Massive opportunity for growth as the company scales

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