Social Media Executive, Crypto

🏷️Title: Social Media Executive 👫Department: Creative 📍Location: UK or Europe, Remote About Block Labs Block Labs is a leading force in the Web3 space, incubating, investing in, and accelerating top-tier fintech, crypto and iGaming projects. With a mission to shape the future of decentralized technology, we partner with visionary startups to raise funding, refine product-market fit, and grow their audiences. Our diverse team drives innovation, using deep industry expertise and an extensive network to empower the next wave of blockchain-driven companies. At Block Labs, we’re passionate about turning bold ideas into breakthrough success. We’re looking for a Social Media Executive to join our growing team! About The Role As the Social Media Executive, you will be responsible for creating and maintaining content calendars across a range of crypto, blockchain, and Web3 projects, ensuring content is scheduled and published consistently across all key platforms. You’ll work closely with the wider team to monitor channels and support community management by responding to comments and messages. A key part of the role is driving engagement and ensuring our social presence remains active, consistent, and aligned with each project’s tone and objectives. Key Responsibilities

• Plan, create, and maintain content calendars across X (Twitter), Instagram, Facebook, and other relevant platforms in line with the overall social media strategy.
• Schedule and publish content regularly using tools like Sprout Social, ensuring accuracy and consistency.
• Monitor channels daily and respond to comments, mentions, and DMs to maintain a strong and active brand presence.
• Generate engaging, on-brand content ideas in collaboration with the design and content teams.
• Collaborate with Marketing, Content, and Design on campaigns and broader social strategy.
• Track key performance metrics and support ongoing optimisation of content and campaigns using tools like Sprout Social, MyAffiliates, and Twitter Analytics.
• Stay up to date with crypto, blockchain, and Web3 trends to keep content relevant and engaging.
• Support campaign rollouts, token launches, and project announcements across multiple accounts.
• Contribute ideas for new formats and engagement tactics to grow social presence across platforms.

About You

• Proven experience in a Social Media Executive role.
• Previous experience working on crypto-related projects such as presales or Initial Coin Offerings (ICO) is a plus.
• Strong communication, creativity, and analytical skills.
• Proficiency in social media management tools and analytics platforms.
• Strong written communication skills, with a good eye for detail and tone.
• Excellent attention to detail and the ability to multitask in a fast-paced environment.