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Marketing Campaign Content Producer

Go1
Department:Brand Design
Type:REMOTE
Region:Australia
Location:Australia
Experience:Mid-Senior level
Estimated Salary:A$70,000 - A$100,000
Skills:
B2B STORYTELLINGAI CONTENT TOOLSSEO BEST PRACTICESWEBINAR SCRIPTINGCAMPAIGN CREATIVE BRIEFS
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Job Description

Posted on: September 18, 2025

We’re seeking an experienced Campaign Content Producer (9-month contract) to help execute and amplify our B2B demand generation and brand campaigns. You’ll work closely with the Growth Marketing team to craft compelling, conversion-focused content across channels, including paid media, email, website, blog, and social.

This role is ideal for a creative and tech-savvy writer who thrives in a fast-paced, collaborative environment and can confidently create both traditional marketing content and interactive assets using AI tools.

What You’ll Do

  • Partner with the Senior Campaign Manager to translate campaign briefs into high-converting content across email, ads, social, landing pages, and nurture sequences.
  • Write and edit clear, engaging copy for: paid media ads, website landing pages, email nurture sequences and drip campaigns, script, storyboard, event collateral, campaign messaging frameworks
  • Repurpose long-form content into snackable, channel-optimized formats for social media (e.g., social copy, blog snippets, sales collateral).
  • Use AI tools (e.g. ChatGPT, Descript, Synthesia, Canva, etc.) to develop: short-form interactive content, social media videos and visual content to boost engagement
  • Align content with campaign objectives, brand tone, SEO best practices, and channel-specific formats
  • Collaborate with internal stakeholders including Campaigns, Design, and Product Marketing
  • Develop messaging frameworks that align with personas, industries, and product use cases.
  • Track performance of content assets and iterate based on campaign results.

Skills required

  • Strong B2B storytelling
  • Ability to translate product positioning into compelling campaign hooks
  • Experience with webinar scripting, campaign creative briefs
  • Close collaboration with design, digital, and sales/SDRs

What We’re Looking For

  • Proven experience writing B2B marketing content for SaaS or tech companies
  • Direct experience in Learning & Development (L&D), HR tech, or employee training and enablement sectors
  • A strong portfolio of campaign-driven work across digital channels
  • Demonstrated ability to craft conversion-optimized content for different stages of the funnel
  • Experience with AI content tools for video, visuals, or interactivity
  • Comfortable working with distributed teams and managing multiple deadlines
  • Located in Australia (US timezone alignment required for meetings)

Nice to Have

  • Familiarity with HubSpot, Ahrefs, or other marketing tools
  • Prior work with fast-growing or enterprise SaaS brands

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Originally posted on LinkedIn

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