Senior Brand Sponsorships & Activations Specialist

Company Overview Holafly is a high-growth scale-up revolutionising how businesses and travellers connect to the internet abroad. Since 2018, we’ve empowered travellers in over 200 destinations worldwide with secure and reliable eSIM solutions. With a team of 600+ professionals across multiple countries, we are scaling globally to support travellers with seamless, unlimited data connectivity. We’re not just connecting people—we’re enabling freedom and peace of mind, ensuring our users stay connected from the second they land, wherever their journey takes them. The Role As our Senior Brand Sponsorships & Activations Specialist, you will directly drive global brand awareness and market penetration across the US, Europe, and APAC regions. Leading our expansion into premium sports partnerships, high-caliber activations, and industry events, you will turn brand visibility into measurable product demand. Key Responsibilities

• Pipeline Management: Source, evaluate, and build a high-value global pipeline of sports, entertainment, and lifestyle sponsorship opportunities.
• Commercial Negotiation: Lead high-level negotiations with rights holders, talent agencies, and event organizers to secure premium rights packages.
• Campaign Activation: Design and execute omnichannel activation plans across digital, PR, social, and experiential channels to maximize investment value.
• ROI Measurement: Define KPIs and utilize data analytics to measure brand impact, audience engagement, and overall campaign return on investment.
• Cross-Functional Leadership: Collaborate with PR, Influencer, and Creative teams to ensure seamless integration of sponsorships into broader marketing campaigns.

Qualifications

• 5+ years of experience in Brand Marketing, Sponsorships, Sports Marketing, or Global Partnerships.
• Full English fluency with exceptional written and verbal communication skills for international business.
• Data-driven mindset with a proven track record of analyzing, adjusting, and optimizing project processes and campaign results.
• Agile project management experience, ideally utilizing JIRA, to drive campaign execution in fast-paced environments.
• Digital-first expertise working within e-commerce or global consumer brand ecosystems.

Nice to Have

• Background in the sports, travel, or entertainment sectors.
• Established networks with global sponsorship agencies, athletes, or creators.

Benefits & Perks

• Remote-First Culture that prioritizes impactful outcomes over rigid hours.
• Flexible Schedules designed to genuinely support your work-life balance.
• Growth Budget: Dedicated annual funds for your professional development.
• Competitive Package: Performance-based incentives and generous downtime