Brand Designer – Freelance Project

Join an exciting project to shape the visual identity of a premium unisex streetwear brand focused on minimalist design and everyday versatility. This role centers on developing a modern, clean, and slightly bold brand identity for a fashion-forward label inspired by leading names in the industry. The ideal candidate will have a strong portfolio in fashion or streetwear branding, with a keen eye for contemporary aesthetics and a deep understanding of how to translate core values such as freedom, authenticity, and effortless style into compelling visual assets. The project requires a designer who can deliver a cohesive identity system that resonates with a discerning, style-conscious audience and is optimized for both print and digital applications. Deliverables

• Design a primary and secondary logo that reflects the brand’s minimalist and premium ethos
• Develop a color palette and typography recommendations suitable for fashion branding
• Prepare logo and identity files optimized for embroidery, textiles, and digital use
• Ensure all assets are delivered in formats suitable for both print and online platforms
• Reference and align with the visual direction of leading brands such as Más 924, Fear of God, and Balenciaga
• Complete all deliverables by the end of December 2025

Requirements

• Proven experience in logo and brand identity design, preferably for fashion or streetwear brands
• Strong portfolio demonstrating modern, clean, and bold design sensibilities
• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) or equivalent design tools
• Ability to create assets optimized for both print (embroidery, textiles) and digital use
• Excellent communication skills and ability to interpret and embody brand values in design
• Strong attention to detail and ability to meet project deadlines
• Availability to start immediately and commit to project completion by the specified deadline

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