User Experience Designer – Wellness Platform Redesign

Join a transformative digital wellness and performance platform dedicated to empowering men to rebuild structure, energy, and resilience. This role focuses on redesigning and optimizing an existing website and customer journey to create a modern, intuitive, and conversion-focused experience. The platform integrates nervous system regulation, lifestyle optimization, and personal development into a scalable online ecosystem. As the platform has grown, the website experience has become complex, and your expertise will be crucial in simplifying navigation, enhancing onboarding, and elevating the overall visual identity. You will play a key role in shaping a premium, mobile-first user experience that builds trust and drives engagement. Deliverables

• Redesign key landing pages to improve clarity, navigation, and conversion rates
• Optimize customer flow from landing to sign-up, focusing on onboarding journeys
• Enhance mobile usability and ensure a seamless experience across devices
• Develop a premium, cohesive visual identity aligned with the platform’s mission
• Conduct UX audits, create wireframes, and present redesign concepts
• Implement design solutions using WordPress/WooCommerce and hybrid digital platforms
• Collaborate on ongoing improvements and potential future projects

Requirements

• Proven experience in UX/UI design for digital wellness, SaaS, or app-style platforms
• Strong understanding of customer psychology and conversion optimization
• Expertise in mobile-first design and onboarding journey creation
• Proficiency with WordPress, WooCommerce, and hybrid digital ecosystems
• Ability to conduct UX audits and translate findings into actionable design improvements
• Portfolio showcasing relevant UX or conversion-focused projects
• Excellent communication skills and attention to detail
• Ability to work independently and deliver high-quality results within deadlines

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