Senior Copywriter

Job Description

Join Zepz: Breaking Down Borders, Together

Our Meaningful Mission At Zepz, we're all about breaking down barriers for our customers and our teammates. Our purpose is deeply personal, we provide a lifeline and deliver opportunities to cross-border communities that need it most through cutting edge finance and tech. Zepz is the power behind WorldRemit and Sendwave, driven by the mission to celebrate the incredible impact migrants have, both at home and abroad. We're not just moving money; we're building a world that truly recognizes and supports global connections. Who You'll Be Joining We look for mission-driven builders who thrive in a fast-paced environment connected to a true purpose. We’re an always developing team of experts that enjoy problem solving and bring clarity to tough challenges. At Zepz, we are Relentless Learners, always seeking feedback, and  Responsible Owners, treating company resources like your own. We depend on Transparent Communicators who keep the team aligned through open, honest talk. Our Core Commitments — What We Live By Our vibrant and truly diverse culture is built on three core commitments, that guide how we work and interact:

• Integrity: We always do the right thing. It’s simple, but it’s the foundation of everything we build for our customers and each other.
• Outcomes: We work for our customers. Their success and prosperity are the results we focus on delivering.
• Velocity: We are fast! We maintain high energy levels and make smart decisions quickly, keeping us nimble and ahead of the curve.

Perks of Joining Our Team We believe in empowering colleagues because we genuinely trust our team. Our culture is founded on this high trust, which naturally encourages the high ownership that drives us to meet our shared high expectations and deliver high performanceOur remote-first culture means you have the flexibility to work in your employing country wherever you feel the most focused and productive.  This freedom comes with wonderful tailored, location-specific perks designed to support your whole life, not just your work. Think unlimited annual leave , great healthcare benefits, and employee discounts. We want you to thrive and focus entirely on making your biggest impact! In turn, we expect you to bring high ownership and commitment to your work.  This is a place where we value trust and high performance, and we'll provide the environment and support needed for you to excel.

About the role and team

We’re looking for a Senior Copywriter to join our Creative team and take ownership of high-impact copy across Zepz’s two global brands, WorldRemit and Sendwave. This is a senior role at the intersection of brand storytelling, marketing, and cultural intelligence.

You’ll be the driving force behind compelling, on-brand copy across a wide range of channels: from brand campaigns to CRM, performance marketing, social, video scripts, and more. Operating across 110+ markets spanning Africa, Europe, Asia-Pacific, and the Americas, you’ll need to adapt messaging for culturally distinct audiences while keeping our brand voice coherent, human, and unmistakably Sendave/WorldRemit.

While this is primarily a marketing-focused role, you’ll bring a product-savvy mindset,  ideally honed through experience with tech or app-based products, that helps you translate product features and updates into clear, engaging customer-facing narratives. Reporting directly to the Creative Director, you’ll work closely with Growth Marketing, Product, Design, and Operations teams, and play a key role in the briefing process to ensure creative output is strategically aligned from the start.

Please note that this is a remote-first, full-time role, operating Monday to Friday.

What you bring to the table

• Significant experience as a copywriter, with a strong portfolio demonstrating conceptual thinking and excellence across brand, campaign, and performance copy.

• Proven experience with marketing copywriting for technology, marketing and app-based products.

• Exceptional English writing, editing, and communication skills with a passion for clear, compelling content.

• Proven ability to own and maintain tone of voice across a brand or portfolio of brands.

• Experience adapting copy for diverse, multicultural audiences across multiple markets

• A data-aware approach, you use campaign performance insights to inform and refine creative decisions

• Ability to collaborate effectively with cross-functional teams in a fast-paced, iterative environment

• Experience working with or writing about app-based products, with an ability to translate complex features into simple, engaging narratives

• Comfort working across a wide range of channels: email, social, web, in-app, video, OOH, and more

What you will focus on

• Craft engaging copy across all channels: Write and deliver high-impact copy across all channels: brand campaigns, CRM, performance, social, video, OOH, etc., adapting messaging for culturally distinct audiences across 110+ markets.

• Partner cross-functionally: Work closely with Growth Marketing stakeholders, engaging early in the briefing process to ask the right questions, challenge assumptions, and ensure creative output is strategically aligned.

• Translate product into marketing: Turn product features, updates, and launches into compelling customer-facing narratives.

• Shape creative strategy: Contribute to campaign direction from concept to execution, bringing a strong point of view on what excellence looks like across channels.

• Champion our brand guidelines and tone of voice: Maintain and evolve brand and tone of voice guidelines across both brands. Ensure consistency across all our touch points and platforms.

Nice to have/ Bonus Points if you have

• Experience in fintech, remittance, or financial services

• Familiarity with UX writing and human-centred design principles

• SEO knowledge and content optimisation experience

• Experience with AI-powered copywriting tools and workflows

• Exposure to product marketing communications

• Experience working in a fully remote, distributed team across multiple time zones

If you want to join us in our journey to help break barriers in financial access and improve lives globally, there's no better place or time to join.

Our global team of 800+ people is spread across six continents. We aspire to hire the best mix of people from former Olympians to YouTube influencers and we speak over twenty languages. This incredible diversity isn't a bonus; it's the engine that lets us serve the world.

Ready to Apply? Let’s Go.