Regional Marketing Manager

About Us

PDSVISION US, Inc., based in Frisco, Texas, is part of the global PDSVISION group headquartered in Sweden—a leading provider of digital transformation solutions and services spanning from product design and R&D to production and aftermarket services. As a trusted advisor and partner, we empower organizations to leverage cutting-edge technology for enhanced business value across various industries.

We specialize in delivering comprehensive solutions around 3D Design (CAD), Product Lifecycle Management (PLM), Simulation Modeling (CAE), Internet of Things (IoT), Augmented Reality (AR), and Systems Engineering. As a Platinum PTC partner, we offer the complete portfolio of PTC software products and our proprietary myPDS applications that enhance out-of-the-box functionality.

PDSVISION delivers tailored solutions that drive innovation, efficiency, and competitive advantage for our client's digital transformation journeys.

Why Work With Us

Join a global organization that values flexibility and innovation. PDSVISION North America operates primarily in a remote environment that empowers our team to deliver exceptional results while maintaining work-life balance. We invest in our people through comprehensive benefits, professional development opportunities, and a collaborative culture that spans 15+ countries. At PDSVISION, you'll have the freedom to grow your career without limitations while contributing to meaningful digital transformation projects that shape the future of product development across diverse industries.

Summary

The Regional Marketing Manager role will be vital in realizing North America’s full pipeline and revenue potential. This role is responsible for planning, building, and running inbound and outbound marketing programs to develop and accelerate pipeline growth. The Regional Marketing Manager position is critical to the North America business unit revenue marketing strategies through direct responsibility for implementing regional campaign plans for various customer segments.

Essential Job Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Manage, coordinate, and execute all activities and events in North America.
• Develop a comprehensive, full-funnel and multi-channel demand generation strategy for North America across various tactics, such as email marketing, content marketing, and webinars.
• Collaborate with the North American Sales team to develop and deliver a wide range of highly targeted ABM campaigns and experiments across channels to achieve pipeline targets.
• Evaluate campaign outcomes in detail, measure effectiveness, performance, and ROI of marketing spend to draw insights and present results clearly to facilitate future decisions.
• Support in the creation of budgets and metrics, fostering an understanding of our efforts through great internal reporting and sharing of results.
• Analyze customer insights, trends, marketing analysis, and marketing best practices to advise in building strategies.
• Conduct market research to identify market trends, competitor offerings, and customer needs.
• Plan and oversee the production of all promotional materials and marketing campaigns.
• Utilize digital marketing tools and techniques to create and optimize campaigns across various channels.

Competencies

1. Creative thinker with strong analytical abilities.
2. Excellent communication and project management skills.
3. Strong understanding of market research and data analysis methods.
4. Collaborative, Teamwork based work style.

Supervisory Responsibility

This position has no direct supervisory responsibility but may act as a mentor to peers.

Travel Requirements

Target travel is 35% or less per year. Actual travel requirements will be determined by event, project, and customer needs. Some travel may be international.

Required Education and Experience

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Bachelor’s degree in marketing, business, communication, or a related field. Relevant experience may be considered in lieu of a degree.
2. 5+ years’ of demonstrated experience in a Marketing Manager or similar role.
3. 2+ years’ experience in B2B marketing.
4. Knowledge of and experience in Marketing technologies and platforms.

Preferred Education and Experience

1. Master’s degree.
2. Prior experience in a global organization.