Content Creator – Luxury Jewellery Social Commerce

This role offers an exciting opportunity to collaborate with an emerging UK luxury jewellery brand at the intersection of art, science, and expressive design. The selected candidate will play a pivotal part in shaping the brand’s social presence, driving engagement, and supporting commercial growth through creative content and authentic storytelling. The focus is on producing premium, editorial-style short-form video content and live sessions that reflect the brand’s contemporary aesthetic and help build a loyal audience within the luxury and fashion sectors. Deliverables

• Produce 10 high-quality short-form videos per month, optimized for TikTok and adaptable for other social platforms.
• Host 1 TikTok Live session per week, engaging viewers and presenting products in an authentic, compelling manner.
• Provide light support with TikTok Shop, social commerce initiatives, and affiliate link integration.
• Create content that aligns with a premium, editorial, and modern jewellery identity.
• Engage with the audience to foster brand visibility and support community growth.
• Collaborate on strategies to increase brand awareness, engagement, and sales.

Requirements

• Confident, natural on-camera presence with strong storytelling skills.
• Demonstrated experience in short-form video creation and editing, ideally for TikTok or similar platforms.
• Interest in fashion, jewellery, beauty, or luxury lifestyle sectors.
• Ability to balance creative vision with commercial objectives.
• Comfortable representing an emerging brand with consistency and professionalism.
• Experience with TikTok Shop, live selling, affiliate marketing, or social commerce is highly desirable.
• Existing connections within fashion, beauty, events, or the creator industry are an advantage but not essential.
• Strong organizational skills and ability to meet regular content deadlines.
• Availability for a part-time, contract-based collaboration with potential for long-term partnership.

About Twine Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally. Our Mission Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.