Marketing and Content Lead

Please email your resume and cover letter to careers@interstride.com to be considered for this position.

About the RoleInterstride is seeking a Marketing and Content Lead to own and elevate all content across our platform — both in-app and public-facing. This role sits at the intersection of storytelling, marketing, and design, helping shape how students, universities, and partners experience the Interstride brand.

You will be responsible for developing and executing a cohesive content strategy that enhances user engagement, supports product and marketing goals, and reinforces our brand voice. A strong writing background is essential — you’ll lead by example in creating compelling, clear, and audience-driven content.

Key Responsibilities

• Develop and execute a unified content strategy across Interstride’s in-app experience, website, blog, social channels, and partner communications.
• Manage a team of writers and freelancers
• Write, edit, and oversee high-quality content that aligns with brand tone, business goals, and user needs.
• Collaborate closely with the marketing and design teams to create engaging campaigns, visuals, and multimedia content.
• Partner with product and customer success teams to ensure content consistency across user journeys and touchpoints.
• Manage the content calendar and ensure timely, consistent delivery of content across all channels.
• Analyze content performance and user engagement metrics to inform ongoing optimization.
• Maintain and evolve Interstride’s brand voice and style guidelines.

Qualifications

• 5+ years of experience in content creation, content marketing, or brand communications, ideally within SaaS, edtech, or digital platforms.
• Proven writing and editorial background with a strong portfolio demonstrating clarity, creativity, and audience understanding.
• Experience collaborating with marketing, design, and product teams to produce cohesive brand storytelling.
• Strong project management and organizational skills with attention to detail.
• Ability to translate complex ideas into accessible, engaging content.
• Bonus: familiarity with design tools (e.g., Figma, Canva, Adobe Suite) or SEO best practices.
• Higher-ed experience a plus

Why Interstride

• Join a mission-driven team empowering international students and global talent. You’ll play a central role in shaping how our story is told and how our users engage with our brand every day.